B2C Data

Are Social Signals Important for SEO?

Everything points to yes. Since their appearance, social networks have been a very important channel for connecting companies and customers, mainly because these channels have what merchants have wanted for years: real-time and direct contact with customers and ...

Their LTV was generally high, allowing them to spend more money on elaborate acquisition campaigns to continually repeat the cycle to make large sales.

Using direct mail and a little cheesy creativity, they created direct mail content to drive brand awareness and interest.

Once target accounts ...

This way, you can say to your phone: “What is the weather forecast for Madrid today?” and the voice search program will use voice recognition to identify the words and then put them into its search database to provide you with the most relevant results.

This is why voice search is becoming ...

Middle of the funnel is the middle part of the sales funnel, and content should be created that is targeted at people who are considering a solution. Let's say your Buyer Persona at this stage is considering studying a career that has to do with literature, letters, language studies, etc.



What ...

Bingo! This is where your website should develop content that answers the most common questions patients ask and the concerns they have about certain symptoms.

Consideration phase
After reading about their symptoms and possible health problems they may have, the person is considering the options ...

Are Marketing Managers Going to Disappear in the New Digital Environment?


If you do a quick exercise to analyze our environment and the changes that have occurred in it, you can see that the challenges for CMOs have not disappeared entirely. There are new challenges, transformations, slight ...

All companies need to sell, and success and survival in the market depend on this action. The ideal is to sell as much as possible with a minimum investment. This is where internal sales or Inside Sales come in , which represent the perfect solution: achieving sales goals at a lower cost .

Hotels ...

Technology has a great influence on the health sector, and it is a fact that the automation of medicine has had sustained growth in recent years, optimizing various areas of this sector.

In short, automation in the health sector has been influenced by technological advances such as Artificial ...

Persistence
It's very likely that during the first few tours you take, your employees won't be as open to conversation as you'd like, but this shouldn't discourage you.

These visits to their workplaces on a persistent basis will bring them into a more and more space of trust; this in turn will ...

Traffic Sources
Identify the main sources of traffic that drive users to your website. This way, you will know which channels you need to strengthen and which ones you need to consolidate.

SEO Results: Direct Traffic
Knowing the traffic on your website is important, but it is also important to ...