We'll cover each of these in more detail below

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Below, we'll explore the ins and outs of keyword difficulty: what it is, how to interpret it, and how to incorporate it into your strategy.

Why is it important to understand the concept of keyword difficulty?
Whether you realize it or not, keyword difficulty impacts both your strategy and resource planning. Understanding this can help you target the most effective keywords for your site and ensure your team has the support they need to create quality content.

For example, imagine you choose “project management” as your next target keyword for your blog, based solely on relevance and search volume . You go ahead and assign it to one of your writers without thinking about any challenges.

Will your new article rank on the first page? Maybe, but it will take a lot of work up front. Don’t understand how hard it is to rank for this keyword? Maybe you don’t know how to do it?

In other words, the concept of keyword difficulty can help belgium telegram data you determine how realistic your goal of ranking a new page is. You can use this knowledge to develop your content plan and allocate the resources needed to support it.

But how do you know if a keyword is difficult? There are a number of factors that come into play, including:

Competitors
the quality of the content
search intent
Backlinks
domain authority

Competitors
If you want to compete for that coveted number one search result, you first need to know who else is trying to get it. And your competition may not be who you think it is.