What types of "touches" to make to achieve better results

[subornaakter40]

A HubSpot study found that four to seven attempts at contacting you is the most likely to get a response. While that may seem like a lot of attempts (especially if you've never prospected before or your prospecting didn't yield results), statistics show that it's optimal.

The limit is the seventh attempt at contact
This means that if you have already made three attempts to contact someone and have not received a response, you should continue to try again: you are statistically approaching the "response zone".

But we must also take into account russia telegram data that having reached the seventh attempt without a response, it is almost certain that we will not get one, so it is not worth insisting on this prospect; it would be advisable to continue with another one.

An important clarification: a maximum of seven contact attempts are recommended as long as a " no" response has not been received in any of the previous attempts. If so, the "no" obtained would mark the end of that prospecting.

Considering that we want our potential clients to get to know us and respond to these contact attempts, the ideal would be to alternate the channels through which we make them, knowing that in this way we increase the chances of receiving a response.

Every touch or attempt at contact doesn't always have to be an email or a phone call. Any attempt to interact with the prospect, proactively seeking to open communication, could be considered a touch.

Establishing your effective prospecting process in your organization
Determining a process to follow will allow you to carry out the task of prospecting in an organized manner, with a logical sequence of steps and with the appropriate cadence of attempts .

As we mentioned earlier, to get real prospecting results, statistically it will take at least four to seven contact attempts to receive a response, and the channels through which these contacts are made will have to be combined.

The prospecting process that we must create has to serve to structure and define: