Once you decide that an e-commerce course is the right strategy for you, the next step is to figure out which one you should take.
Do a quick Google search and you’re sure to find endless courses that will teach you everything you need to know about ecommerce. However, not all ecommerce training options are created equal.
If you're not sure where to start, here are a few points to look at:
Instructor: Research the instructor lawyer data to make sure they have expertise and experience in what they are teaching. Your instructor should have a relevant background in sales and retail and experience running their own e-commerce store. There are also some fantastic course platforms like Udemy, Alison, and LinkedIn that are worth exploring for e-commerce basics.
Course Structure: Different people learn in different ways. Make sure the course you choose fits your learning style. You might opt for something with live webinars and Q&A sessions. Or you might prefer a course with pre-recorded videos, downloadable resources, and quizzes to test your knowledge.
Topics covered: Make sure the course you choose covers the topics that interest you most when it comes to running a business. This could include how to start a new business, how to use common technologies, where to start with SEO, and how to target the right customer. You can also get tips on how to use tools like Google Ads, Google Analytics, and social media marketing for your e-commerce business. Most courses will have a list of modules or lessons covered on their website.
Price: Pay attention to how much you pay for the course. While some options are available for free, they may not provide the most advanced learning opportunities. If you’re going to pay for the course, make sure you know how much you’ll pay to subscribe to the service and whether you can download the materials after you complete the course.
Reviews: It's worth checking if the course has any reviews from previous students. This will give you an idea of the quality of the course content and whether it will actually be beneficial for your needs. Avoid anything that has no reviews or negative ratings. Make sure the reviews are relevant to the course as well.
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What are the best eCommerce courses for 2024?
There are a lot of great e-commerce courses out there.
For the purposes of this list, we’re focusing on a range of options designed to cover some of the most important topics for ecommerce owners. We’ve looked at a variety of free and paid options to bring you the best of both worlds.
1. Founder's Ecommerce Masterclass
Founder's Ecommerce Masterclass - Best Online Ecommerce Courses
Foundr is one of the most well-known companies in the world of marketing and e-commerce with many years of experience helping businesses achieve their goals.
The founder's new eCommerce Masterclass covers everything a store owner needs to know about finding the right idea for their online store.
If you're struggling to figure out where to start with your new business, Foundr can help you analyze different product options, build your business plan, and create a "repeatable idea framework" that you can use to add to your business portfolio in the future.
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