Ultimate Guide to Redirects: Everything You Need to Know About URL Redirection

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jsarmin
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Ultimate Guide to Redirects: Everything You Need to Know About URL Redirection

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We've looked at what redirects are, their different types, and some ways to avoid common problems. But now let's answer some of the most frequently asked questions on the topic.

Yes.

If there is a close match between the content of page A and page B, PageRank will be passed through redirects, even a 302 redirect. When there is no match between the content, the redirect will be uk telegram data classified as a soft 404 error and will not pass PageRank.

However, it is best to use 301 redirects when you want to pass link authority to a new URL.

Are redirects bad for SEO?
No, redirects are not bad for SEO.

In fact, in many ways they are the exact opposite, provided they are used wisely.

Think of it this way: If you don’t use redirects but instead move or delete a URL, neither users nor search engines will be redirected to the new page when they land on the old URL. This can cause a keyword’s ranking to drop and increase bounce rates .

Redirects help prevent these problems.

That said, you should not overuse it and avoid problems like chains and redirect loops as much as possible.
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