Once you've done this, test each segment, analyze the data, find out which australia phone number library segment performs best and buy more leads. – Soft Market Getting high impressions from existing clients can be hard enough, so I don’t understand the idea that it would be easier to call someone who doesn’t know who you are. You have to say your name. Of course, if you're a household name, maybe you don't need it as much, but if you're trying to enter a new market or trying to expand your reach, you need to be there.
What I would recommend is to do an initial email marketing campaign targeting the market segment that you will be using outbound telemarketing calls to. While you probably won't get a huge response from these emails, that's not the point. This is about building a presence in the market. Once you've done this, making appointment calls will be much easier for your team and easier for your clients, who have now at least heard your name before. In my opinion, the successful use of telemarketing services to book appointments should always be combined with an email blast and/or direct mail campaign to your potential target audience.
