Replicate this.
At the same time, make sure you thank your subscriber for their email. You can do that in your welcome email or separately like Corey Haines does:
Source
Step 3: Build relationships by gaining trust and opening doors for interactions
Here’s my favorite part – building relationships. Follow these awesome tips for stronger customer relationship marketing:
1. Employ engagement tactics
Try interactive email features to get your audience to engage with you. The Daily Carnage newsletter hosts a daily poll for encouraging engagement:
Source
2. Engage on multiple channels
Or, cross channel engage with your customers. This means you interact with your target audience on not just email, but on different social channels.
Both The Daily Carnage and The Latest talk about what’s happening in their Facebook groups. This comes with double-decker benefits: you grow your community and build relationships on other channels too.
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3. Segment emails
Segmenting email campaigns can boost your email opens by 14.64% and clicks by 59.99%.
When you segment your email list, you categorize recipients into groups. For example, create a segment email group of those who joined your list from the same source like a webinar you hosted or an eBook you gave away.
With Brevo you can also segment your list based on your subscribers’ activity on your website.
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