Alejandro works as a Marketing Supervisor at a technology company in Monterrey (Mexico), focused on Software, where he has the role of making strategic decisions about the department's actions.
Its objectives:
align content well to obtain good results;
You want to make decisions for the company from the marketing sector;
wants to stand out as an innovative person capable of bringing results to the company;
expects to have ease in delivering quality content;
hates the lack of professionalism and processes with frequent and repetitive errors;
reconcile quality of life with decision-making power.
Their problems:
acquisition of new customers;
customer base retention;
needs to excel at work;
needs the support of superiors;
needs to manage tight budgets.
Fernando Gonzalez
Fernando works at a large private university in Mexico, senegal mobile database located in Mexico City. He acts as Marketing Manager, having a large team to manage and train constantly to achieve results, in addition to making important decisions for the direction of the university's brand positioning.
Its objectives:
align content well to bring numerical results;
wants to be a great manager and team leader;
achieve quality of life with recognition;
wants to be a good team leader to bring results to the company together;
hates lack of communication and repetitive technical failures.
Their problems:
has problems with team management;
acquisition of new customers;
customer base retention;
You need to generate ROI reports that justify the investment.
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