GDPR and Privacy Policy

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How it Works and the Tools You Need
This recipe combines several features and tools into a campaign plan that generates great results.

Facebook Lead Ads
Organic Facebook Posting
Eagle Eye Digital Coupon Technology
Online Tracking with Driftrock
Driftrock: Automatic Audience Nurturing to Increase Redemption Rates
Fortunately, Driftrock offers this as standard, combining all these tools into one simple solution. Here's how it works in detail:


Under the GDPR, you must collect and store privacy consent information from your leads. If you ask your leads to subscribe to your email newsletter, you must do so via a positive opt-in box and provide information about how the data will be used.

Be sure to include a custom consent checkbox, a custom chinese overseas australia data disclaimer, and a link to your privacy policy on both your Facebook lead form and your custom web form.

Driftrock can help you sync the data you collect from both forms with your CRM, where you can store it for future privacy management.

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