What to Do Instead of Cold Messaging

[bdjakaria76]

Instead of cold messaging, focus on building an opt-in list and driving user-initiated conversations:

Click-to-WhatsApp Ads: Run Facebook and Instagram ads that, when clicked, open a WhatsApp chat with your business. The user initiates the conversation.
WhatsApp Widget/Links on Website: Place a prominent "Chat on WhatsApp" button on your website. When a user clicks it, they are initiating the conversation.
QR Codes: Generate QR codes for your WhatsApp number and place them on packaging, flyers, social media, or in your physical store. Scanning the QR code initiates a chat.
Promote Opt-in:
Collect phone numbers on your website forms (e.g., newsletter sign-ups, checkout pages) and explicitly ask for consent to send WhatsApp messages.
Send an SMS or email to your existing customer base asking them to opt in to WhatsApp communication.
Offer incentives (e.g., a discount code, exclusive whatsapp number list content) for opting into your WhatsApp channel.
WhatsApp Channels: For broadcast messaging to a large audience where direct interaction isn't required and user privacy (phone numbers not visible) is maintained. Users explicitly follow your channel.
WhatsApp Groups (with caution): Only use for highly specific, value-driven communities where members explicitly agree to be added and understand the purpose. Never add people to groups without their permission.
For businesses in Sherpur, Bangladesh, while WhatsApp is a primary communication tool, it's essential to follow WhatsApp's policies regarding cold messaging. Building an opted-in audience through ethical and compliant methods will lead to much more effective, sustainable, and reliable marketing results on the platform.