Real-World Applications and Case Studies (Illustrative Examples)

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Trade Show Exhibitor: A B2B software company at a major industry trade show uses QR codes prominently displayed at their booth. Scanning the code leads attendees to a short form asking for their name, company, email, and phone number to schedule a personalized demo and receive a whitepaper. The phone numbers are synced directly to whatsapp number list their CRM, and sales reps follow up within 24 hours. They see a 30% increase in qualified leads compared to previous years using manual methods, and a higher contact rate due to accurate phone numbers.

Retail Store Promotion: A clothing retailer places QR codes on in-store signage promoting a "Scan to Win a $100 Gift Card" contest. The QR code directs shoppers to a form requiring their name, email, and phone number (for winner notification and opting into their SMS deals list). This helps them build their SMS marketing list with engaged local customers.

Restaurant Table Ordering & Feedback: Restaurants use QR codes on tables for customers to access menus, place orders, and even pay. Some also incorporate a feedback option that requests a phone number if the customer wishes to be contacted regarding their experience, turning a service interaction into a lead for future promotions (with consent).