Analyzing test results and implementing learnings

[bdjakaria76]

Developing advanced audience segments based on demographics, behavior (e.g., website visits, past purchases, email opens), and CRM data.
Implementing dynamic content and personalization tokens to deliver highly relevant messages to each recipient.
Content Collaboration: Working closely with content creators and copywriters to ensure email content is engaging, on-brand, and optimized for automation sequences. This may involve providing guidance on calls-to-action (CTAs) and message flow.
A/B Testing & Optimization:
Conducting A/B tests on email subject lines, content, CTAs, send times, and workflow logic to continuously improve open rates, click-through rates, and conversion rates.
Performance Monitoring & Reporting:
Tracking key email marketing metrics (open rates, click-through rates, conversion rates, unsubscribe rates, deliverability).
Generating detailed reports and dashboards to whatsapp number list assess campaign performance and present insights to stakeholders.
Identifying trends and opportunities for improvement.
Platform Management:
Managing and maintaining the email marketing automation platform, including data hygiene, list management, and integration with other systems (CRM, CMS).
Troubleshooting technical issues related to email deliverability, rendering, and automation logic.
Compliance: Ensuring all email marketing activities comply with relevant regulations (e.g., CAN-SPAM, GDPR, CCPA) and best practices for email deliverability.