You can use a social media management platform like Oktopost to implement an efficient and future- us contact number list proof employee advocacy program for social selling. This Oktopost feature lets your employees dynamically select the content they want to share, post pre-approved messages, and even see the results of their efforts. Consider also LinkedIn marketing training for your sales team so they can improve their social selling techniques.
Customers love to feel unique and cared for, and there’s no better strategy than account-based marketing (ABM) for this. Use advanced data analytics and AI to enable highly targeted campaigns such as location-based emails or dynamic product suggestions based on users’ Google searches. Integrate these campaigns with customer relationship management (CRM) and marketing automation platforms to streamline operations and enhance lead scoring.
You can also produce a series of personalized video messages or host exclusive virtual events to create impactful experiences for potential leads. As always, understand each account’s unique pain points and goals and refer to them in every piece of content you share with it.
3 Types of ABM 7 Lead Generation Ideas for 2024 | Oktopost
