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Posted: Sun Dec 22, 2024 4:39 am
How to properly reference your profile on LinkedIn and Google?
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Unlike Facebook or Twitter, your LinkedIn profile is referenced in the Google search engine.
image
A LinkedIn™ profile
20 times more efficient.
100% free. I agree to the privacy policy respectfully . It's not spam.
As soon as you join LinkedIn, a public version of your profile is automatically published in the member directory. This public profile is visible to people who are not on LinkedIn. In contrast, the profile used during your connection is only visible to registered members.
However, it is possible to manage your public profile by customizing your philippine country code privacy in the settings.
Having a public version of your profile significantly helps your SEO and helps you strengthen your visibility on the web with controlled content.
If you want to stand out from the crowd, stand out and differentiate yourself from the millions of LinkedIn profiles out there today, you'll need to come up with a strategy. The advantage is that they're very simple.
4 tips to boost your SEO thanks to LinkedIn
1. Opt for LinkedIn's public profile
In the settings, you have the option to make your profile private or public (visible to everyone). Please note that you must have a profile with your full name for it to be visible to everyone. So if your name is Nicolas Dupont, do not put “Nicolas Du” as the name on your profile.
2. Have a complete LinkedIn profile
To increase your SEO and visibility, it's important to have a complete and well-filled LinkedIn profile. This will make it easier to find you in search engines, including LinkedIn's internal search engine! A 100% complete profile is a 40 times more efficient profile, just that.
3. Change the public URL of your LinkedIn profile.
Once you have completed your profile, it is important to change the URL. A custom URL with your first and last name significantly improves your SEO. To do this, go to settings and click on “customize your public profile URL.”
4. Choose the right keywords
Having a complete profile and a custom URL is not enough to boost your SEO . You will also need to set up a keyword strategy and use specific words related to your area of expertise. To find the right keywords, you will need to put yourself in your target audience's shoes and ask yourself: what keywords do they type into the internal search engine? If necessary, search with keywords that seem relevant to you. Often, the keywords we use are not the ones our target audience uses, so use and abuse synonyms. Choosing the right keywords allows you to improve your position in LinkedIn rankings. To perfect your SEO, you only need to use your favorite keywords a good number of times.
The two characteristics of a good keyword are:
That it is sufficiently sought after by users
Without being too generic
A great way to increase your visibility in search engines is to use these keywords in your profile title. Since the latter is the first thing a visitor sees when they come across your profile, it would be a disadvantage not to do so!
In conclusion
LinkedIn offers you a panel of simple and effective solutions to improve your SEO quickly and easily on Google. Opting for a public profile gives you greater visibility. Customizing your LinkedIn profile URL and highlighting specific keywords makes it easier to find on search engines and thus boost your SEO. Developing your visibility through natural references means developing your personal brand and giving yourself every chance of succeeding in achieving your business or work goals.
YouTube player
Unlike Facebook or Twitter, your LinkedIn profile is referenced in the Google search engine.
image
A LinkedIn™ profile
20 times more efficient.
100% free. I agree to the privacy policy respectfully . It's not spam.
As soon as you join LinkedIn, a public version of your profile is automatically published in the member directory. This public profile is visible to people who are not on LinkedIn. In contrast, the profile used during your connection is only visible to registered members.
However, it is possible to manage your public profile by customizing your philippine country code privacy in the settings.
Having a public version of your profile significantly helps your SEO and helps you strengthen your visibility on the web with controlled content.
If you want to stand out from the crowd, stand out and differentiate yourself from the millions of LinkedIn profiles out there today, you'll need to come up with a strategy. The advantage is that they're very simple.
4 tips to boost your SEO thanks to LinkedIn
1. Opt for LinkedIn's public profile
In the settings, you have the option to make your profile private or public (visible to everyone). Please note that you must have a profile with your full name for it to be visible to everyone. So if your name is Nicolas Dupont, do not put “Nicolas Du” as the name on your profile.
2. Have a complete LinkedIn profile
To increase your SEO and visibility, it's important to have a complete and well-filled LinkedIn profile. This will make it easier to find you in search engines, including LinkedIn's internal search engine! A 100% complete profile is a 40 times more efficient profile, just that.
3. Change the public URL of your LinkedIn profile.
Once you have completed your profile, it is important to change the URL. A custom URL with your first and last name significantly improves your SEO. To do this, go to settings and click on “customize your public profile URL.”
4. Choose the right keywords
Having a complete profile and a custom URL is not enough to boost your SEO . You will also need to set up a keyword strategy and use specific words related to your area of expertise. To find the right keywords, you will need to put yourself in your target audience's shoes and ask yourself: what keywords do they type into the internal search engine? If necessary, search with keywords that seem relevant to you. Often, the keywords we use are not the ones our target audience uses, so use and abuse synonyms. Choosing the right keywords allows you to improve your position in LinkedIn rankings. To perfect your SEO, you only need to use your favorite keywords a good number of times.
The two characteristics of a good keyword are:
That it is sufficiently sought after by users
Without being too generic
A great way to increase your visibility in search engines is to use these keywords in your profile title. Since the latter is the first thing a visitor sees when they come across your profile, it would be a disadvantage not to do so!
In conclusion
LinkedIn offers you a panel of simple and effective solutions to improve your SEO quickly and easily on Google. Opting for a public profile gives you greater visibility. Customizing your LinkedIn profile URL and highlighting specific keywords makes it easier to find on search engines and thus boost your SEO. Developing your visibility through natural references means developing your personal brand and giving yourself every chance of succeeding in achieving your business or work goals.