How to view statistics on VKontakte for a personal page

[Reddi2]

Access to your personal page statistics will appear when you have at least 100 subscribers.

In the mobile app: go to your profile and click on the icon with the graph or find the “Statistics” item in the menu.

We show how to view personal page statistics from a mobile phone
Personal page statistics from mobile
On desktop: under the profile photo to the right of the "Edit" button, click on the ellipsis; the first item in the drop-down menu is what interests us.
We show how to view personal page statistics from desktop
Personal Page Statistics from Desktop
Some of the indicators that are in the community advantages of truemoney database statistics are available here: "Reach", "Traffic", "Activity". They should be analyzed in the same way as for the community. You can evaluate what your target audience is, which groups are the most loyal, what types of content increase engagement and, based on this, plan further publications and promotion.

How to view VKontakte statistics for advertising?
In the social network, you can launch campaigns through targeted advertising (in the VK Advertising account) and the market platform .

Important: active campaigns will continue to work in the old advertising account until July 31, but the ability to replenish the budget will be closed from July 1, 2023. Therefore, below we will consider working with statistics on the new VK Advertising platform. The market platform currently only works in the old account.

Read also: VK Advertising: new account
In addition to the built-in tools of VKontakte and the VK Advertising platform, third-party services are also used to analyze statistics, for example, the Analytics tool from OneSpot . The latter is good because it allows you to receive and compare data from different advertising platforms in one window and choose the most profitable placement. And reports in OneSpot can be customized - display only those indicators that are really important to you for evaluating the promotion. And all this is free for the service's clients.