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Posted: Sun Jan 05, 2025 6:05 am
More than just a “data storage program,” CRM ( Customer Relationship Management ) software is a system for managing relationships with your prospects and customers that lightens the workload and improves decision-making in your business.
From managing appointments, scheduling reminders and automating repetitive tasks to sending emails to leads who have not responded for days... There are many benefits of using a CRM in companies of any size and in many areas, such as marketing (called CRM marketing ) in this article, we are going to see some of them.
Take advantage of all the benefits of an intuitive and accessible CRM
Brevo is the CRM that helps you strengthen your customer relationships through email, SMS, chat and much more.
Advantages of using a CRM
Without a doubt, one of the main benefits of a CRM system is how much it facilitates daily operations. Therefore, it is not surprising that 91% of companies with 10 or more employees use a CRM and this use is expected to grow in the coming years.
But, to make it clearer, these four advantages are key.
More efficient processes that save time
When you have all your customer information in one place, everything is more efficient.
For starters, your sales team has real-time access to data from Marketing, Customer Service, IT, etc. This greatly improves internal communication and puts an end to cross-departmental queries asking for a new zealand telegram data prospect's phone number or how that lead who showed so much interest is doing in the sales cycle.
But it also puts an end to waiting on the phone when looking for data, because it's all there, ready to be consulted at a glance.
Additionally, you can schedule actions based on behaviors, such as:
Automatically save data from customers who contact you by email
Assign tasks to your team every time a lead fills out a questionnaire
Send reminders when a meeting date is approaching
Record conversions in the website purchase process
Automatically segment leads and customers for your marketing campaigns
In short, it is a management system that allows you to carry out more agile processes, with teams more dedicated to those actions that are decisive for the growth of your business.
From managing appointments, scheduling reminders and automating repetitive tasks to sending emails to leads who have not responded for days... There are many benefits of using a CRM in companies of any size and in many areas, such as marketing (called CRM marketing ) in this article, we are going to see some of them.
Take advantage of all the benefits of an intuitive and accessible CRM
Brevo is the CRM that helps you strengthen your customer relationships through email, SMS, chat and much more.
Advantages of using a CRM
Without a doubt, one of the main benefits of a CRM system is how much it facilitates daily operations. Therefore, it is not surprising that 91% of companies with 10 or more employees use a CRM and this use is expected to grow in the coming years.
But, to make it clearer, these four advantages are key.
More efficient processes that save time
When you have all your customer information in one place, everything is more efficient.
For starters, your sales team has real-time access to data from Marketing, Customer Service, IT, etc. This greatly improves internal communication and puts an end to cross-departmental queries asking for a new zealand telegram data prospect's phone number or how that lead who showed so much interest is doing in the sales cycle.
But it also puts an end to waiting on the phone when looking for data, because it's all there, ready to be consulted at a glance.
Additionally, you can schedule actions based on behaviors, such as:
Automatically save data from customers who contact you by email
Assign tasks to your team every time a lead fills out a questionnaire
Send reminders when a meeting date is approaching
Record conversions in the website purchase process
Automatically segment leads and customers for your marketing campaigns
In short, it is a management system that allows you to carry out more agile processes, with teams more dedicated to those actions that are decisive for the growth of your business.