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The header also does an excellent job of explicitly stating what the email is about, leaving no room for confusion.Why I like this emailthe animation is subtle, and it s executed in a way that serves to enhance the email s body copy. Even better, it works well with the design of the email, creating a matching but contrasting focal point before diving into the rest of the email copy.7. Loft email marketing campaign example: loft - Happy inbox, happy life marketing campaign: email preferencesthis email from loft demonstrates its understanding of consumers overwhelming, crowded, and mixed-value inboxes.
