Why create an infographic?
Posted: Tue Jan 07, 2025 5:42 am
There may be several reasons why, at a certain point, you might find yourself wanting to create an infographic. Basically, what it serves is to simplify a difficult topic. Be careful because difficult in this case takes on a singular meaning. By difficult here we mean content that, to be explained well in writing, for example, requires a lot of text with even heavy passages. Since on the web our attention to content is very limited, to ensure that this message reaches its destination, it needs to be simplified and made appealing. So if you want to explain a concept, do it in a clear, appealing and simple way.
As you can see from the examples below, designing and creating static infographics or animated infographic videos is one of the specializations of Eclettica-Akura, a communications agency that has always dominican republic whatsapp resource been attentive to combining strategy and creativity. If you need the support of a professional, do not hesitate to contact us.
Here you can see other types of videos for marketing .
Once upon a time there was a target. And it had to be hit, maybe even sunk.
Then came inbound marketing , and now instead of targets there are buyer personas.
They are called “Mary Marketer” or “Owner Olly” and they have a dog or a cat, a nice avatar and various problems to solve, like “I would like to make more money but I don’t have time to keep up with everything”.
What happened? Maybe all the marketing departments in the world closed their Excel reports and PPT slides and started playing Guess Who?
No, buyer personas are a serious thing and it's not about finding out if they prefer the sea or the mountains, coffee or cappuccino. Although sometimes yes, because their tastes can tell us something about how and if they will choose our product or that of a competitor. Or if it's easier to intercept them on social media like Facebook, Instagram or LinkedIn.
The buyer persona is our ideal customer . The soul mate of our company.
Let's see together how to identify it, and why.
As you can see from the examples below, designing and creating static infographics or animated infographic videos is one of the specializations of Eclettica-Akura, a communications agency that has always dominican republic whatsapp resource been attentive to combining strategy and creativity. If you need the support of a professional, do not hesitate to contact us.
Here you can see other types of videos for marketing .
Once upon a time there was a target. And it had to be hit, maybe even sunk.
Then came inbound marketing , and now instead of targets there are buyer personas.
They are called “Mary Marketer” or “Owner Olly” and they have a dog or a cat, a nice avatar and various problems to solve, like “I would like to make more money but I don’t have time to keep up with everything”.
What happened? Maybe all the marketing departments in the world closed their Excel reports and PPT slides and started playing Guess Who?
No, buyer personas are a serious thing and it's not about finding out if they prefer the sea or the mountains, coffee or cappuccino. Although sometimes yes, because their tastes can tell us something about how and if they will choose our product or that of a competitor. Or if it's easier to intercept them on social media like Facebook, Instagram or LinkedIn.
The buyer persona is our ideal customer . The soul mate of our company.
Let's see together how to identify it, and why.