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Is often a lack of knowledge of the appropriate tools. Thats why we propose 3 simple steps to successfully send SMS to our campaigns How important is a valuable database Collecting your own database is the basis for effective ecommerce marketing campaigns. How to acquire recipients In this regard SMS marketing follows similar principles to email marketing. Recipients decide to subscribe for similar reasons they are encouraged to leave their email address. Lets encourage them to do so through an interesting form on the website, inviting them to follow interesting content and offering coupons, discounts or promotions. A loyalty program.

For old customers can be a good solution. The real benefit of joining our contact number database is what modern consumers expect. It is also important to customize the content sent to individual recipient groups. Thats why it philippines whatsapp resource is so important to properly segment the acquired database. The selection of the appropriate recipient group can be based on location, average basket value or purchase frequency. On this basis we will effectively personalize the content sent so that the recipient feels valuable and is happy to use such an SMS channel to communicate with our brand. What to pay attention to.

When planning SMS campaigns Through SMS you can contact recipients in real time. Therefore it is an ideal channel to understand current issues, provide unique offers or remind about upcoming events. What else will affect the effectiveness of our SMS campaigns, in addition to interesting content, is the use of unavailable rules that allow us to limit the scope of our promotions in a timely manner. This psychological approach mobilizes consumers to take action. Image Example of a dedicated SMS with a discount code. Source Archives. To better understand our recipients let us use twoway SMS. An open dialogue also.