Recommendations for using strategies

[moniya12]

Before launching a campaign, carefully consider your strategy settings to avoid frequent changes that could complicate the algorithms. Set budget and cost per conversion limits to control costs and improve campaign efficiency. Create separate campaigns for search platforms and ad networks, as their display algorithms differ.
Changing strategy settings
Settings can be adjusted at any time, even if the strategy is already running. Changing the average view price, budget or distribution period is applied within 24 hours and leads to a restart of the strategy and its training on new data within 5-14 days. It is important not to change the settings more than three times a day, so as not to lose the accumulated statistics.

Optimizing advertising campaigns in Yandex Direct using Andata
Andata is a comprehensive platform for managing internet sweden consumer email list marketing that uses artificial intelligence and machine learning. It provides unique opportunities for optimizing advertising campaigns in Yandex Direct, increasing their effectiveness and reducing costs.
Advantages of using Andata in Yandex Direct
Automation simplifies routine campaign management tasks and reduces time costs, allowing you to focus on strategic tasks.
Increased accuracy of bid and targeting management through the use of data and AI algorithms.
Reducing costs by optimizing advertising spend through dynamic bid modifier management results in lower cost per click and conversion.
Flexible options for simultaneous use of the Andata and Yandex Direct strategies provide freedom in campaign management.