STEEPLE Analysis Examples and Templates
Posted: Sat Dec 07, 2024 3:45 am
Both STEEPLE and PESTLE analysis provide a framework for understanding external influences on a business. Here are some real-life examples of how Business uses STEEPLE analysis. 
1. Social
Tesla capitalized on growing environmental awareness by focusing on electric vehicles as consumers became more concerned about climate change and sustainability.
2. Technological
The rise of AI has disrupted industries like healthcare and retail. Amazon, for example, is now using AI to improve customer experiences through customized recommendations.
3. Economical
The COVID-19 pandemic caused a global economic slowdown in 2020, forcing businesses across sectors to adapt to reduced consumer spending and economic uncertainty.
4. Environmental
Patagonia, a clothing brand, has built its country code +233, ghana phone numbers reputation around environmental responsibility, incorporating sustainability into its products and operations in response to growing environmental awareness.
5. Political
Brexit is a prime example of how political changes have forced UK businesses to reassess trade deals, taxes and regulations, impacting industries such as finance and manufacturing.
6. Legal
The General Data Protection Regulation (GDPR) in Europe has forced companies like Facebook to adapt their data protection practices to stricter privacy regulations.
7. Ethics
With the growing need for inclusion and diversity, Mastercard is leading by example. As of 2021, women earn $1.00 for every $1.00 earned by men, and the same goes for people of color.
PESTLE Analysis Template for ClickUp
Download template
PESTLE Analysis Template for ClickUp
While not a STEEPLE template, the ClickUp PESTLE Analysis Template helps you systematically evaluate the external factors affecting your business.
Each section is dedicated to gathering information and identifying trends or risks related to a given factor.
Additional benefits of this template include:
Helps you spot the risks and opportunities that matter
It offers an easy way to collect and understand data
Facilitates evidence-based decision-making
Support in building strategies that fit your unique situation
Common mistakes in STEEPLE analysis
When performing a STEEPLE analysis, certain errors can complicate the process and lead to inaccurate observations.
Here are some common mistakes to avoid.
1. Over-generalization of data
One common mistake is making broad assumptions based on limited information.
Make sure you analyze data from multiple sources to avoid creating a one-dimensional view. Don't jump to conclusions without sufficient evidence
2. Focusing too much on one factor
Another problem is giving excessive importance to one element of analysis, e.g. focusing too much on economic factors while neglecting social or political factors.
Every factor in STEEPLE plays an important role, so you must balance your attention across all areas.
3. Ignoring the Iterative Nature of Analysis
STEEPLE analysis is not a one-time exercise. Many people overlook the importance of reviewing and updating their findings as new information becomes available. **Regularly revising the analysis allows for adjustments to the changing environment
4. Lack of cooperation
Don't rely solely on your perspective. Collaborate with others in your team or organization to gather different perspectives. This collaborative effort leads to a more comprehensive and well-rounded analysis.
Now that we have a thorough understanding of STEEPLE analysis, let’s compare it to other popular market analysis frameworks so you know which one is right for you.
STEEPLE Analysis vs. Other Analysis Tools
STEEPLE analysis, PESTLE analysis and SWOT analysis offer unique perspectives in strategic project management market analysis , focusing on different dimensions of insight into the Business. Here is a comparison between the three:
| ---------------------- | -------------------------------------------------- ------------------------- | -------------------------------------------------- ------------------------------------- | -------------------------------------------------- ----------------------------- |
assesses external factors affecting long-term strategy, focusing on ethics | Examines external factors affecting the business environment, including economic and legal | Analyses internal strengths, weaknesses and external opportunities and threats | Analyses internal strengths, weaknesses and external opportunities and threats | Analyses internal strengths, weaknesses and external opportunities and threats | Analyses internal strengths, weaknesses and external opportunities and threats | Analyses internal strengths, weaknesses and external opportunities and threats | Analyses internal strengths, weaknesses and external opportunities and threats | Social, Technological, Economic, Environmental, Political, Legal, Ethical | Political, Economic, Social, Technological, Legal, Environmental | Strengths, Weaknesses, Opportunities, Threats | | Focuses exclusively on external macro-environmental factors. Emphasises internal and external factors affecting current position | Long-term strategic planning with an emphasis on ethics | Understanding the impact of the macro-environment on markets and industries | Internal audits, resource assessment and market position | | Useful in project management, competitive analysis and business development | Provides a detailed view of external influences, including ethical considerations | Identifies key environmental forces impacting the business | Offers actionable insights to leverage strengths and address weaknesses | Suitable for businesses prioritizing corporate social responsibility | Often used by businesses entering new markets to understand risk | Ideal for assessing current organizational burdens and strategies
Unlike traditional SWOT analysis, which focuses on strengths, weaknesses, opportunities, and threats, SOAR Analysis takes a more positive approach. It highlights strengths, opportunities, aspirations, and results, helping companies focus on what they do well and anticipate future growth.
Download template
Also read: Free SWOT analysis templates in Word, PPT, Excel and ClickUp
Turn strategy into action with ClickUp
With STEEPLE analysis in your toolbox, you are ready to face external challenges and take strategic steps that will keep your business resilient.
This comprehensive approach provides insights to anticipate change, maintain adaptability, and turn potential threats into opportunities.
ClickUp is a comprehensive productivity platform designed to help Teams and individuals streamline tasks, manage projects, and collaborate effortlessly.
From task management to mind mapping, ClickUp centralizes your work so you can access everything in one place without having to juggle multiple apps. Sign up for Free today and grow your business strategy with ClickUp!
1. Social
Tesla capitalized on growing environmental awareness by focusing on electric vehicles as consumers became more concerned about climate change and sustainability.
2. Technological
The rise of AI has disrupted industries like healthcare and retail. Amazon, for example, is now using AI to improve customer experiences through customized recommendations.
3. Economical
The COVID-19 pandemic caused a global economic slowdown in 2020, forcing businesses across sectors to adapt to reduced consumer spending and economic uncertainty.
4. Environmental
Patagonia, a clothing brand, has built its country code +233, ghana phone numbers reputation around environmental responsibility, incorporating sustainability into its products and operations in response to growing environmental awareness.
5. Political
Brexit is a prime example of how political changes have forced UK businesses to reassess trade deals, taxes and regulations, impacting industries such as finance and manufacturing.
6. Legal
The General Data Protection Regulation (GDPR) in Europe has forced companies like Facebook to adapt their data protection practices to stricter privacy regulations.
7. Ethics
With the growing need for inclusion and diversity, Mastercard is leading by example. As of 2021, women earn $1.00 for every $1.00 earned by men, and the same goes for people of color.
PESTLE Analysis Template for ClickUp
Download template
PESTLE Analysis Template for ClickUp
While not a STEEPLE template, the ClickUp PESTLE Analysis Template helps you systematically evaluate the external factors affecting your business.
Each section is dedicated to gathering information and identifying trends or risks related to a given factor.
Additional benefits of this template include:
Helps you spot the risks and opportunities that matter
It offers an easy way to collect and understand data
Facilitates evidence-based decision-making
Support in building strategies that fit your unique situation
Common mistakes in STEEPLE analysis
When performing a STEEPLE analysis, certain errors can complicate the process and lead to inaccurate observations.
Here are some common mistakes to avoid.
1. Over-generalization of data
One common mistake is making broad assumptions based on limited information.
Make sure you analyze data from multiple sources to avoid creating a one-dimensional view. Don't jump to conclusions without sufficient evidence
2. Focusing too much on one factor
Another problem is giving excessive importance to one element of analysis, e.g. focusing too much on economic factors while neglecting social or political factors.
Every factor in STEEPLE plays an important role, so you must balance your attention across all areas.
3. Ignoring the Iterative Nature of Analysis
STEEPLE analysis is not a one-time exercise. Many people overlook the importance of reviewing and updating their findings as new information becomes available. **Regularly revising the analysis allows for adjustments to the changing environment
4. Lack of cooperation
Don't rely solely on your perspective. Collaborate with others in your team or organization to gather different perspectives. This collaborative effort leads to a more comprehensive and well-rounded analysis.
Now that we have a thorough understanding of STEEPLE analysis, let’s compare it to other popular market analysis frameworks so you know which one is right for you.
STEEPLE Analysis vs. Other Analysis Tools
STEEPLE analysis, PESTLE analysis and SWOT analysis offer unique perspectives in strategic project management market analysis , focusing on different dimensions of insight into the Business. Here is a comparison between the three:
| ---------------------- | -------------------------------------------------- ------------------------- | -------------------------------------------------- ------------------------------------- | -------------------------------------------------- ----------------------------- |
assesses external factors affecting long-term strategy, focusing on ethics | Examines external factors affecting the business environment, including economic and legal | Analyses internal strengths, weaknesses and external opportunities and threats | Analyses internal strengths, weaknesses and external opportunities and threats | Analyses internal strengths, weaknesses and external opportunities and threats | Analyses internal strengths, weaknesses and external opportunities and threats | Analyses internal strengths, weaknesses and external opportunities and threats | Analyses internal strengths, weaknesses and external opportunities and threats | Social, Technological, Economic, Environmental, Political, Legal, Ethical | Political, Economic, Social, Technological, Legal, Environmental | Strengths, Weaknesses, Opportunities, Threats | | Focuses exclusively on external macro-environmental factors. Emphasises internal and external factors affecting current position | Long-term strategic planning with an emphasis on ethics | Understanding the impact of the macro-environment on markets and industries | Internal audits, resource assessment and market position | | Useful in project management, competitive analysis and business development | Provides a detailed view of external influences, including ethical considerations | Identifies key environmental forces impacting the business | Offers actionable insights to leverage strengths and address weaknesses | Suitable for businesses prioritizing corporate social responsibility | Often used by businesses entering new markets to understand risk | Ideal for assessing current organizational burdens and strategies
Unlike traditional SWOT analysis, which focuses on strengths, weaknesses, opportunities, and threats, SOAR Analysis takes a more positive approach. It highlights strengths, opportunities, aspirations, and results, helping companies focus on what they do well and anticipate future growth.
Download template
Also read: Free SWOT analysis templates in Word, PPT, Excel and ClickUp
Turn strategy into action with ClickUp
With STEEPLE analysis in your toolbox, you are ready to face external challenges and take strategic steps that will keep your business resilient.
This comprehensive approach provides insights to anticipate change, maintain adaptability, and turn potential threats into opportunities.
ClickUp is a comprehensive productivity platform designed to help Teams and individuals streamline tasks, manage projects, and collaborate effortlessly.
From task management to mind mapping, ClickUp centralizes your work so you can access everything in one place without having to juggle multiple apps. Sign up for Free today and grow your business strategy with ClickUp!