There are two ways to boost your link profile

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One of these storage methods favored by Google robots is called thematic siloing. This involves grouping your content by unique thematic categories and making the internal mesh communicate from one page to another within the same silo. Linking an article on cars to another that concerns swimming pools would indeed have little interest!

Link Strategy
The idea behind SEO is to accelerate the rise in the ranking and therefore ensure a better positioning (ranking) for a site. To do this, there is no secret: the website must meet the expectations of users as much as possible (and therefore those of Google), but also demonstrate popularity. It's simple: the more people talk about you, the more... people talk turkey telegram data about you! But how do you get people talking about your site when you're starting out? By working on the links you receive: this is called netlinking or external link strategy, or off-site optimization.

Link Profile Audit
The link strategy to apply to raise a site depends on its profile: the same technique will not necessarily work as well for site A as for site B, no matter how well designed they are. This is why auditing the link profile and that of the competition is essential. We will seek to interpret the quality of the links received, their quantity, the seniority of the domain, the number of keywords, organic traffic, expertise, authority (legitimacy), links from social networks and Google's EAT criteria.


Link baiting: it is about attracting links to oneself (passive dynamic) by the quality of one's content. We publish high-quality content in the hope that it will be cited, it is an interesting strategy, but which is becoming difficult today in view of the competition.
Link building: this is an active strategy where you have to ask to place your link with partners, contacts or even buy one.
It should be noted that it is not necessary for SEO to systematically have a link or backlink when you are cited: simply being named as a source of authority or a model of reliability and expertise sends an excellent signal to Google, which will not fail to pick up on it.