Twitter Twitter may not be the largest social network

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Twitter became popular as the 140-character social network. Today, the limit has been raised to 280 characters, and posts now go beyond text and accept other types of media, such as photos, videos, and polls.

Everyone on Twitter wants to know the latest developments, weigh in on the day's controversies, and participate in the hottest topics (the trending topics) in real time.

So, anyone who wants to do marketing on Twitter must get into this dynamic. You can post brand news, participate in your niche's affairs, attract followers to your website, and provide customer service, as many voice their complaints there.

Netflix is ​​one of the best examples of social media marketing, but Twitter in particular is where it stands out the most, bringing news from its catalogue, participating in controversial topics, interacting with its followers and commenting on its films in a fun way.


LinkedIn
LinkedIn has over 660 million monthly active chile phone number list users . That's a pretty impressive number for a social network that has a specific purpose: it's a platform aimed at professional connections.

For companies that want to do Marketing on LinkedIn, it is important to understand that the social media audience has that focus. Therefore, you can use LinkedIn to generate leads and clients (especially in the B2B market) or attract top talent.

To do this, you can, for example, show company success stories, give professional advice, introduce your employees and show what your organizational culture is like.

LinkedIn also allows for direct contact between its users: you can use InMail messages to prospect clients or approach job candidates.

You can even use LinkedIn Premium paid tools like Sales Navigator to manage leads, advertise jobs, and recruit candidates.

Amazon, for example, uses LinkedIn to show behind the scenes of the company and its distribution warehouses. It is a way to humanize the brand and show the values ​​that guide its culture.