The future favors the patient?
Posted: Tue Feb 18, 2025 5:24 am
development of the share of individual categories on the internet
You should set your goals according to your industry. You can't expect 50% growth if your category has been stagnant for several years. Also, consider your targets in light of the overall market decline.
However, this does not mean that you cannot suddenly improve significantly. In 2023, for some unknown reason, purchases of erotic toys increased dramatically , and in 2019, there was an increased interest in clothing and fashion. But it is always better to count on the "worse" option.
Shoptet sees the future of e-commerce positively, but only if e-shoppers keep a cool head and pay attention to the following points.
Brand building – e-shops that work on their brand do better in the long term, even in times of crisis.
Data-driven marketing – a marketing funnel should be the foundation.
E-shop development – take your time and go step by step. It takes time to grow and requires philippines phone number data a good marketing strategy .
Hear more about Czech e-commerce
Ivo showed us and revealed much more. We also discussed the most common modes of transport, marketplaces and expansion abroad . There was also the burning topic of banning third-party cookies and much more. If you want to get all the information important for the growth of your business, listen to the podcast with Ivo Mrena.
You can listen to the interview on Spotify and Apple podcasts .
Check out past episodes of the podcast here .
Not only hearing the guest is not enough for you, but you also want to see him? Check out the stream recording. Thank you for your support and we look forward to seeing you in the next episode.
View Coffee and Marketing
Share:
Catherine Andrée
Katka works as a content strategist and copywriter at Včelište. She turns every sentence inside out and back again until she is satisfied with it.
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You should set your goals according to your industry. You can't expect 50% growth if your category has been stagnant for several years. Also, consider your targets in light of the overall market decline.
However, this does not mean that you cannot suddenly improve significantly. In 2023, for some unknown reason, purchases of erotic toys increased dramatically , and in 2019, there was an increased interest in clothing and fashion. But it is always better to count on the "worse" option.
Shoptet sees the future of e-commerce positively, but only if e-shoppers keep a cool head and pay attention to the following points.
Brand building – e-shops that work on their brand do better in the long term, even in times of crisis.
Data-driven marketing – a marketing funnel should be the foundation.
E-shop development – take your time and go step by step. It takes time to grow and requires philippines phone number data a good marketing strategy .
Hear more about Czech e-commerce
Ivo showed us and revealed much more. We also discussed the most common modes of transport, marketplaces and expansion abroad . There was also the burning topic of banning third-party cookies and much more. If you want to get all the information important for the growth of your business, listen to the podcast with Ivo Mrena.
You can listen to the interview on Spotify and Apple podcasts .
Check out past episodes of the podcast here .
Not only hearing the guest is not enough for you, but you also want to see him? Check out the stream recording. Thank you for your support and we look forward to seeing you in the next episode.
View Coffee and Marketing
Share:
Catherine Andrée
Katka works as a content strategist and copywriter at Včelište. She turns every sentence inside out and back again until she is satisfied with it.
More posts
How to do PPC copywriting that will boost conversions and increase return on investment
Copywriting is a key part of any successful campaign. However, PPC copywriting is not just about writing texts…
How to increase email deliverability
In an ideal world, you would send an email to all your potential customers and they would receive it in their main.