We already know that we are leaving ceo email lists out many titles that are also essential, but it is always good to start with those that have been successful and expand the list, right? Now you have homework for the next holidays.
Don't miss our ranking of the most acclaimed books by professionals!
6 essential marketing books
1. Content Marketing by Eva Sanagustín
Do you want to reach your customers to sell more? Get it with Content Marketing. Eva Sanagustín, with her book “Content Marketing: strategy to attract customers to your company”, explains how to attract your customers’ attention with a content marketing strategy.
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2. SEO, the essential keys of Aleyda Solis
Without a doubt, a very complete guide on how to position in search engines with SEO. Solis tells us from his experience what SEO actions to take so that a website is in the top positions of search engines.
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3. Guerrilla marketing for brave entrepreneurs by Carlos Bravo
If you are an entrepreneur, this book definitely has to be on your list of “books I have to read in 2019.” Bravo shows us the latest marketing tools that have come out on the market and that you should definitely try if you want to achieve success for your company.
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4. Storytellyng, Christian Salmon's story-making and mind-formatting machine
Consumers are tired of the agglomeration of brands that exist today, so, in order to get into the user's mind, the most powerful weapon we have is: Storytelling . Nowadays, most advertising campaigns and even voters base their strategies on storytelling with the aim of shaping the needs of consumers. Christian Salmon talks about this and much more in this book, where for the first time the use of modern storytelling as a weapon of mass manipulation is exposed.
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5. Triumphalogram by Vilma Nuñez
Do you want to develop and plan successful campaigns on the most powerful social network of the moment? Vilma Nuñez presents a comprehensive ebook on Instagram, where we find an exclusive manual with 77 specific contents to use with your brand, 8 editable templates and video tutorials to guide you through the most important parts of Instagram management.
triumphgram
6. The 100 CRM Errors, Myths, Lies and Truths of Relationship Marketing by Pedro Reinares
Do you have a CRM or do you want to implement one in your company? Pedro Reinares addresses the fundamental principles of relational marketing on the 100 mistakes that an organization can make when establishing relationship processes with customers. Without a doubt, the best way to learn is through the mistakes already made.
100 CRM mistakes
As you can see, reading is still essential to stay up to date in any sector, but these are just some of the books that a “marketer” like you should have or read… Which one do you prefer?
