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How to create an effective digital catalog with inaCátalog

Posted: Thu Mar 27, 2025 5:30 am
by samiaseo55
Creating an effective digital catalog requires careful planning and a strategic approach. Here are some key steps to consider:

1. Define the objective of the catalog
Before you begin designing your catalog, it's important to define what you hope to achieve with it. Are you looking to increase sales of a specific product? Improve brand visibility? Offer dynamic experiences like the ability to sell from 360° videos ? Having clear objectives will help guide your catalog design and content.

2. Select the right platform
Choosing the right platform for your digital catalog job seekers data is crucial. It must be easy to use for both salespeople and customers. Furthermore, the platform must offer customization options and be able to integrate with the company's CRM.

3. Attractive and personalized visual design
The catalog design should be attractive and professional. Using high-quality images and a clean, organized layout will make browsing easier and make the products more appealing. The visual experience can significantly influence purchasing decisions. With inaCátalog, this experience will respect the company's visual identity.

4. Facilitate upselling and cross-selling
Thanks to personalization—not just visual but also commercial—the sales representative will see their customers' average ticket increase in the short to medium term, thanks to inaCátalog's ease and ability to offer related products or unique promotions close to the sales window.