Minicourse: complete guide to preparation

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A mini-course is a short-term training course focused on a specific topic, with the aim of teaching skills or concepts quickly and objectively. It can be online or in person, ideal for those seeking agile and practical learning.
man with notebooks pointing up with pencilDo you know what a mini-course is ?

A mini-course is a quick and direct learning format, ideal for introducing a topic or delving into a specific section of a broader subject. In b2b email list to teaching, it can serve as a demand test, a teaser for a larger course, or a strategy to capture leads and strengthen your authority in the market.
Its format can vary between video, e-book, podcast, among others, as long as it delivers value in the time the audience invests in the content.
Even though it is short, a mini-course is an excellent opportunity to attract new customers and retain current ones, as many use this experience as a test before purchasing more complete products.
With the microlearning market projected to grow at a CAGR of 22.31% between 2024 and 2032 , the demand for mini-courses is likely to increase considerably, making this strategy even more relevant for those who want to stand out and win new customers.
So, make sure you deliver it right! In this article, we will guide you with an essential step-by-step guide to creating a successful mini-course — and at the end, we have a special tip. Enjoy reading!