Social Media Usage Charter Template
Posted: Thu Apr 17, 2025 10:36 am
If you think you know enough and are ready to start creating your own, go ahead and download our free social media usage policy template . But if you're just dying to learn more, below are our tips for writing a solid social media policy.
Develop clear guidelines for online behavior
There are some things you don't think you should tell people—like not to take your pants off in church, for example. But when your company's social media reputation is at stake, you can't take any chances. Make it clear what's kenya phone number data allowed and what isn't, so you never have to reprimand an employee for posting a screenshot of your banking information.
Your social media guidelines may (for example) state:
That incitement to hatred is prohibited
That the publication of confidential information relating to the company is prohibited
That the publication of offensive remarks is prohibited
That it is essential to follow the most basic spelling and grammar rules (avoid slang)
That emojis are accepted (in moderation, one maximum per post)
That it is prohibited to share or re-post content without fact-checking or confirming its origin
Write clear safety guidelines
The security section of your social media policy should (at a minimum) include the following:
Rules for using personal social media accounts on work devices
Activities to avoid on social media, such as contests that ask for personal information
Departments or team members responsible for the various social media accounts
Recommendations for creating a strong password and changing passwords frequently
Software and Device Update Expectations
Identifying and preventing scams, attacks and other security threats
Person(s) to notify and measures to put in place in the event of a security problem on social media
Manage interactions with your customers
Social media isn't a one-way communication tool. You already have (hopefully!) followers who comment on your posts and send you private messages.
Don't neglect these interactions. Should complaints be handled directly by a specific department? What strategy will you employ to defuse a volatile situation?
Dedicate a section of your social media usage policy to different ways of responding to questions or comments, whether positive or negative.
Detail the means to be implemented to deal with questionable content
La réputation de votre marque sur les médias sociaux découle (bien entendu) de vos publications en ligne. Mais ce que les autres disent de vous peut aussi avoir un impact sur votre organisation, pour le meilleur ou pour le pire.
Les outils de social listening peuvent aider votre entreprise à rester à l’affût des mentions et des commentaires, mais votre charte d’utilisation des médias sociaux devra clairement stipuler la marche à suivre en cas de rumeur étrange ou d’informations non approuvées.
Develop clear guidelines for online behavior
There are some things you don't think you should tell people—like not to take your pants off in church, for example. But when your company's social media reputation is at stake, you can't take any chances. Make it clear what's kenya phone number data allowed and what isn't, so you never have to reprimand an employee for posting a screenshot of your banking information.
Your social media guidelines may (for example) state:
That incitement to hatred is prohibited
That the publication of confidential information relating to the company is prohibited
That the publication of offensive remarks is prohibited
That it is essential to follow the most basic spelling and grammar rules (avoid slang)
That emojis are accepted (in moderation, one maximum per post)
That it is prohibited to share or re-post content without fact-checking or confirming its origin
Write clear safety guidelines
The security section of your social media policy should (at a minimum) include the following:
Rules for using personal social media accounts on work devices
Activities to avoid on social media, such as contests that ask for personal information
Departments or team members responsible for the various social media accounts
Recommendations for creating a strong password and changing passwords frequently
Software and Device Update Expectations
Identifying and preventing scams, attacks and other security threats
Person(s) to notify and measures to put in place in the event of a security problem on social media
Manage interactions with your customers
Social media isn't a one-way communication tool. You already have (hopefully!) followers who comment on your posts and send you private messages.
Don't neglect these interactions. Should complaints be handled directly by a specific department? What strategy will you employ to defuse a volatile situation?
Dedicate a section of your social media usage policy to different ways of responding to questions or comments, whether positive or negative.
Detail the means to be implemented to deal with questionable content
La réputation de votre marque sur les médias sociaux découle (bien entendu) de vos publications en ligne. Mais ce que les autres disent de vous peut aussi avoir un impact sur votre organisation, pour le meilleur ou pour le pire.
Les outils de social listening peuvent aider votre entreprise à rester à l’affût des mentions et des commentaires, mais votre charte d’utilisation des médias sociaux devra clairement stipuler la marche à suivre en cas de rumeur étrange ou d’informations non approuvées.