1 - Create newsletter content with the best offers your store will offer. It is important to have information about the price and the total discount.
2 - Make the subject of the email eye-catching with the percentage or highest discount value, and the main appeal must be within the first 30 characters to be displayed in full wherever the email is displayed.
Examples:
Our Black Friday with up to 80% off on special products has started
Blackfriday [store name], up to X% off while supplies last!
Black Friday with special products for you. Open it and be surprised!
3 - Segment your database to gambling data iran include people who interact most with your emails. On Black Friday, all other stores will also send emails. If you segment your engaged base, you have a better chance of your messages being received in the providers' inbox.
Cart recovery
1 - It is recommended to reduce the time of recovery attempts, leaving the first message for 10 or 15 minutes after abandonment. Then, 2 hours, 6 hours, 12 hours and other attempts after 1 or 2 days.
2 - Customize the content of the attempts with a Black Friday theme. If you are going to use a coupon, offer it from the second attempt to recover carts, if the price you are charging is already competitive.
Bill collections
Many stores are afraid to offer boleto payments on Black Friday so as not to freeze their stock. Some suggestions for getting good results with boleto orders are:
1 - You can deactivate the bank slip in the first hours of Black Friday in order to ensure sales on key products that are well discounted.
2 - When activating, change the expiration to 1 day.
3 - Send collection attempts immediately after purchase, another notification in 6 hours and another in 12 hours.