Marketing in the digital world (1990)
Posted: Mon Apr 21, 2025 5:43 am
For the evolution of Marketing, perhaps nothing was more important than information technology and its immense capacity to measure actions, allowing the return obtained from the investment made to be calculated accurately.
Furthermore, the way of producing also underwent changes in the same historical period. We went from Toyotism to lean production, which is characterized by the search for the “perfect product” using product development methods in cycles and market analyses.
In other words, it was at this moment that gambling data south korea Marketing stopped being just advertising and took the form we know today, even helping to make strategic decisions.
Email was widely adopted and the first spams were created. Email marketing campaigns basically consisted of buying email lists and sending out offers. The effectiveness was terrible!
Furthermore, one of the most important professionals in Digital Marketing emerged: theWeb Writer. This profession emerged because companies realized that educating the public, in addition to increasing brand authority, was also good for sales.
Today, professionals in this field are extremely valued by companies, even receiving exorbitant salaries.
Furthermore, the way of producing also underwent changes in the same historical period. We went from Toyotism to lean production, which is characterized by the search for the “perfect product” using product development methods in cycles and market analyses.
In other words, it was at this moment that gambling data south korea Marketing stopped being just advertising and took the form we know today, even helping to make strategic decisions.
Email was widely adopted and the first spams were created. Email marketing campaigns basically consisted of buying email lists and sending out offers. The effectiveness was terrible!
Furthermore, one of the most important professionals in Digital Marketing emerged: theWeb Writer. This profession emerged because companies realized that educating the public, in addition to increasing brand authority, was also good for sales.
Today, professionals in this field are extremely valued by companies, even receiving exorbitant salaries.