Leveraging WhatsApp Across the Customer Journey

[bdjakaria76]

A. Awareness & Lead Generation:

Click-to-WhatsApp Ads (Facebook/Instagram Ads):
Run ads on Facebook and Instagram with a "Send Message" (to WhatsApp) button.
These are highly effective as they immediately connect interested prospects with your business on a familiar platform.
Use pre-filled messages to get context (e.g., "Hi, I saw your ad for [Product], tell me more.").
WhatsApp Links (wa.me) & QR Codes:
Place wa.me links on your website, email whatsapp number list signatures, social media bios, and online directories.
Generate QR codes for your WhatsApp number and place them on packaging, storefronts, flyers, business cards, and print ads in Sherpur. When scanned, they open a chat with your business.
Social Media Integration:
Add WhatsApp buttons to your Facebook Page and Instagram profile.
Promote your WhatsApp presence in social media posts, stories, and reels.
B. Interest & Consideration (Lead Nurturing & Engagement):

Automated Welcome Messages:
When a new customer messages you or opts in, send an instant welcome message.
Use this to introduce your business, offer a quick overview, or ask how you can help.
Via Business App: Simple automated greeting.
Via API: Sophisticated chatbot-driven welcome flow that can qualify leads.
Interactive Chatbots (API Only):
Deploy chatbots to qualify leads 24/7.