Digital Prospecting & Lead Generation

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Examples: LinkedIn (native features), Hootsuite (for broader social media management), Sprout Social.
Function: Monitor social media channels for relevant conversations, engage with prospects, and build a professional online presence.
Calendar and Scheduling Tools:

Examples: Calendly, HubSpot Meetings, Google Calendar, Outlook Calendar.
Function: Simplify the process of scheduling meetings with prospects by allowing them to choose available time slots.
VI. The Online Sales Process: A Digital Journey

While the core principles of selling remain, the online sales process has distinct digital touchpoints:


Using online tools and platforms to identify individuals or companies fitting the ideal customer profile.
This can involve inbound (responding to inquiries from content marketing, SEO, PPC) or outbound (proactive outreach via email, social media) strategies.
Initial Online Engagement & Qualification:

The first contact, often via personalized email, LinkedIn message, or an introductory call.
Focus on understanding the prospect's whatsapp number list needs and determining if they are a qualified lead (e.g., using BANT or similar frameworks).