Marketing and Sales Departments in the Industrial Sector
Posted: Sat Dec 14, 2024 8:55 am
Large companies generally have a marketing team. But they need specific support in some areas . For example, SEO, content creation, lead generation… any company is likely to outsource its marketing department (fully or partially).
Digitalisation. Working with an external agency is a good way to boos t digital transformation. It is necessary. In the case of the industrial sector, where sales teams are more traditional, a marketing agency can be a great support for digitalisation.
Innovation and Flexibility. When faced with setbacks, an external marketing agency has a great capacity to maneuver . In addition, they are constantly innovating , which is essential to keep their clients' accounts up to date and with the best results.
Consulting. CEOs or Directors often set unattainable marketing goals, in line with the sales objectives they want to achieve quickly. They also do not take into account what marketing actions they should carry out to achieve those goals. Thanks to Marketing Outsourcing, the agency you work with will put you on the ground and achieve achievable goals, building a strategy with solid pillars .
An external department does not mean poor communication. Fortunately, technology and the Internet itself allow us to be in daily contact with clients . Meetings, reviews, weeklys, etc. can be perfectly scheduled so that communication is just as frequent as in the company itself.
These are some of the main advantages of marketing outsourcing. As you england whatsapp number can see, small, medium and large companies can benefit. In fact, they already do. But what about the industrial sector?
You may be interested in:
What economic benefits does marketing bring to your company?
I think it is interesting to focus on the specific case of the industrial sector. A sector that in Spain is still in an early phase of digitalisation. Its structure is still made up of small and weak marketing departments, compared to large commercial teams in the sales department, with little digital training.
If you want to know how a B2B company can generate more business , I invite you to download the Connext Annual Report.
Digitalisation. Working with an external agency is a good way to boos t digital transformation. It is necessary. In the case of the industrial sector, where sales teams are more traditional, a marketing agency can be a great support for digitalisation.
Innovation and Flexibility. When faced with setbacks, an external marketing agency has a great capacity to maneuver . In addition, they are constantly innovating , which is essential to keep their clients' accounts up to date and with the best results.
Consulting. CEOs or Directors often set unattainable marketing goals, in line with the sales objectives they want to achieve quickly. They also do not take into account what marketing actions they should carry out to achieve those goals. Thanks to Marketing Outsourcing, the agency you work with will put you on the ground and achieve achievable goals, building a strategy with solid pillars .
An external department does not mean poor communication. Fortunately, technology and the Internet itself allow us to be in daily contact with clients . Meetings, reviews, weeklys, etc. can be perfectly scheduled so that communication is just as frequent as in the company itself.
These are some of the main advantages of marketing outsourcing. As you england whatsapp number can see, small, medium and large companies can benefit. In fact, they already do. But what about the industrial sector?
You may be interested in:
What economic benefits does marketing bring to your company?
I think it is interesting to focus on the specific case of the industrial sector. A sector that in Spain is still in an early phase of digitalisation. Its structure is still made up of small and weak marketing departments, compared to large commercial teams in the sales department, with little digital training.
If you want to know how a B2B company can generate more business , I invite you to download the Connext Annual Report.