Email featuring customer testimonial
Posted: Sun Dec 15, 2024 9:40 am
Klaviyo reports that abandoned cart emails help businesses recover between 3% and 14% of lost sales.
These emails typically offer a reminder and incentive, such as a discount, coupon, or free shipping.
12. Google Express
Abandoned cart email showing items in the cart
Google Express keeps things simple. They focus subscribers’ attention on what they need to do next.
They include a visual reminder that mobiel nummer australië whatsapp showcases the items in the abandoned shopping cart and a direct CTA, “Check out now.”
13. Casper
Casper levels up the persuasiveness of their cart abandonment email with a cheeky, memorable testimonial.
They use social proof in the form of positive applause from other customers, which is a great way to persuade your cart-ditching customers to carry through with their purchase.
Include a stellar review in your abandoned cart emails to make sure your customers have no doubts about their purchase.
14. Kate Spade
Email offering incentives to check out
Kate Spade uses a 15% discount in their cart recovery email to convince visitors to complete their purchase. A discount gives cart abandoners the little jolt they need to finish checking out.
They also provide personalized recommendations based on the items in their customer’s cart.
What’s the takeaway here? Personalized discounts and recommendations are strategic ways to encourage customers to complete the checkout process.
15. J. Crew
Email showing what’s in the subscribers’ shopping carts
What makes this cart abandonment email from J.Crew special? That little red note: “NOW ON SALE.” This approach is a more subtle, powerful way of encouraging a return visit compared to a direct discount or coupon.
Test this line of text in your own ecommerce marketing emails.
These emails typically offer a reminder and incentive, such as a discount, coupon, or free shipping.
12. Google Express
Abandoned cart email showing items in the cart
Google Express keeps things simple. They focus subscribers’ attention on what they need to do next.
They include a visual reminder that mobiel nummer australië whatsapp showcases the items in the abandoned shopping cart and a direct CTA, “Check out now.”
13. Casper
Casper levels up the persuasiveness of their cart abandonment email with a cheeky, memorable testimonial.
They use social proof in the form of positive applause from other customers, which is a great way to persuade your cart-ditching customers to carry through with their purchase.
Include a stellar review in your abandoned cart emails to make sure your customers have no doubts about their purchase.
14. Kate Spade
Email offering incentives to check out
Kate Spade uses a 15% discount in their cart recovery email to convince visitors to complete their purchase. A discount gives cart abandoners the little jolt they need to finish checking out.
They also provide personalized recommendations based on the items in their customer’s cart.
What’s the takeaway here? Personalized discounts and recommendations are strategic ways to encourage customers to complete the checkout process.
15. J. Crew
Email showing what’s in the subscribers’ shopping carts
What makes this cart abandonment email from J.Crew special? That little red note: “NOW ON SALE.” This approach is a more subtle, powerful way of encouraging a return visit compared to a direct discount or coupon.
Test this line of text in your own ecommerce marketing emails.