28 October 2021 0:00
How to beautifully design a profile in VK
Lyudmila Mezentseva
Copywriter at expert-content.ru
Content
How to design VK: choosing a format
How to design a status in VK and a name
How to create a beautiful avatar
How to make an attractive cover
What to include in the description
How to properly design a group in VK: create a menu
Beauty is an important criterion for the quality of aphone number database social network page, but it is also important that the profile is understandable, user-friendly. And most importantly, solves the tasks set. Read on to find out how to design a VK page so that it works for you and attracts visitors.
How to design VK: choosing a format
How to design a page in VK largely depends on the type of community. The social network offers the following types of pages:
Business page - suitable for companies and organizations focused on sales.
Thematic community - for blogs, media.
Brand or organization - for PR-oriented companies and organizations.
Interest group - for communication on specific topics. Can be closed or public.
Event - for announcement and registration for a specific event.
Each page offers functionality tailored to specific tasks. But the main positions of the question of how to design a group in VK are solved in the same way. Next, we will consider how to design the main parameters of the page in VKontakte.
How to design a status in VK and a name
The name is not only the name of the account, but also the keywords by which search engines index it. If you are creating a thematic community, event, or interest group, include a keyword in the name. For companies and organizations, it is logical to use the official name or brand name, for a personal profile - a name or nickname.
On a personal page, there are no difficulties with how to beautifully design a status in VK - it is enough to provide a beautiful quote or your life position. It is worth knowing how to design a quote in VK: we enclose the text in quotation marks, and at the end, after the copyright sign, we indicate the author.
It is better for companies to use this field to indicate the USP, contacts, information about promotions and discounts. This will help in the task of how to design a VK group for sale.
How to create a beautiful avatar
An avatar is a key point in the question of how to beautifully design a VKontakte page. A photo or picture in JPG, GIF, PNG format with an aspect ratio of 2:5 and a size of no more than 7000 pixels on the long side
is suitable for an avatar. This vertical photo will be on the left side of the page. Part of this photo measuring 200×200 pixels will go to the thumbnail, which will accompany your posts and comments. The system will offer to select the desired area on the main photo, but keep in mind that the thumbnail will be round.
When deciding how to beautifully design VK, do not forget that small elements do not look good on the thumbnail.
How to make an attractive cover
For communities, the social network offers to install a cover — a horizontal banner at the top of the page measuring 1590×400 pixels. You can place a product, call to action, USP, and contacts on it. Keep in mind that in the mobile version, not the entire cover will be visible, but a part measuring 1196×400 pixels.
A life hack that is often suggested for decorating a community in VK is to place a video with sound on the cover. A video can also be created from five photos that replace each other. But keep in mind that it will only play in the VKontakte mobile application. On the mobile version of the social network and on a PC, you will see a static image.
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What to include in the description
An important point in how to design a VKontakte group is to fill out the group description. In addition to contacts, work schedule, address, link to the site, in a separate field it is worth indicating basic information about the company or public.
In addition to the USP, advantages, activities, we recommend providing a list of hashtags that you use to categorize content. Tell what information the user can find by which hashtags.
An alternative to the description is a post pinned at the top. Think in advance about how to beautifully design a post in VK, pinned at the top. It will become the business card of the group or business page. This can be a regular post with links and photos, or an article or wiki post laid out in the editor.
How to properly design a group in VK: create a menu
If your page is created in the format of a group or a commercial page, you will not have problems with how to beautifully design a link in VK - you can create a page menu.
There are two ways to design a menu in a VK group:
Edit automatic items. To do this, select the "Menu" item in the community settings, and then "New link". In the dialog box, give the menu item a name (up to 20 characters), upload a cover (376×256 pixels) and specify the link where the item will lead when clicked. You can create a maximum of seven items that will solve the problem of how to format a VK link.
Create a menu using wiki markup. The Wiki community describes many options for how to design a menu in a VKontakte group. For example, go to the "Community Management" settings item, and in the "Materials" section, set "Restricted". Under the group description block on the main page, a "Latest news" button will appear, which can be edited. Here you can either design a link to VK with text or with pictures.
The function
