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Free Email Marketing Tools in 2021” to see what others recommend

Posted: Tue Dec 17, 2024 4:26 am
by Joyzfsdsk322
Additionally, Theard says, "Once you get into the habit of getting backlinks, you may start to notice other publishers approaching you directly. With the right relationship-building strategy, publishers will approach you instead of you asking them."


He adds: "Relationship-based backlinks are critical, as opposed to simple (and frequent) link exchanges. Google can, and will, pick up on backlink posts that are outlandish; a backlink for a backlink is not a good backlink. A office 365 database relationship-based Google accepts backlinks based on relevant keywords, website credibility, and a genuine effort to get website referrals to the top of the calibers."



3. Get mentions on the "Best X" list

Today’s consumers look at all available options before making a purchasing decision. They often use comparison websites or articles, such as “The 13 Best

To get an idea of ​​how popular these Best X articles are in your industry, use a keyword research tool and check the monthly search volume. For example, there are over 3,400 searches per month for the query “best CRM for small business” (according to data from Ahrefs).

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Being mentioned in articles that list top products like the one you offer is a fantastic way to reinforce your brand, get more people to try your product, and of course, earn high-quality backlinks.

Alex Birkett, Senior Director of Growth Marketing at HubSpot, explains why appearing on these lists is so important for your business: “If you look at these search results in terms of pure click-through rate, there’s an upper limit on how much traffic you can get to your own product page by ranking it on your own site’s listing.”

Birkett goes on to say, “As Nick Eubanks has mentioned, if you can broaden your view from trying to rank #1 to trying to monopolize all the sites on the first page of a search query, you can multiply the number of clicks through to your site, your website traffic, and down the road, your sales volume. And that’s not even taking into account the less trackable aspects like social proof and brand awareness.”



To get your product or service included in a roundup list, start with a simple Google search to find high-ranking blogs that write about your product or industry.

►Here are some useful search terms to help you find relevant prospects:


Compile the most relevant prospects into a list and prioritize them based on domain authority (or domain rating if you’re using Ahrefs), backlink profile, ranking, and referral traffic potential.

Once your final list is ready, write a short pitch for the author to show them why your product or service deserves to be included in their list.