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The solution proposed by Meta support

Posted: Tue Dec 17, 2024 6:25 am
by Rajulk985
Already around July 10, many social media managers saw scheduled posts disappear from those available in the “Create Ad” screen. Initially, it was thought to be a classic Facebook bug, one of those that send shivers down your spine. Since the situation was not resolved after a few days, several advertisers contacted Meta support to all get the same answer: there is no longer the possibility of selecting scheduled Facebook posts from Ads Manager, the function has been eliminated .

in case you need to put Facebook posts that have not yet been buy country b2b b2c email address list published in ADV, is to enter the scheduled posts in Business Suite and click on the Highlight button , a practice that Facebook itself did not recommend until not long ago.

highlight facebook
Facebook has not yet spoken about best practices and has not even released an official statement, if you want to look closely. In these days of gradual updating it was possible to put scheduled FB posts in ADV by going back to the ID of the individual posts, a function then suppressed, and even creating posts for the ads and then scheduling them does not solve the problem.

Instagram News
The “Promote” button arrives for Instagram Reels
A few days ago, a feature that has been eagerly awaited by companies that are investing in the creation of Instagram Reels arrived: the “Promote” button to improve interactions, bring new users to the profile and increase visits to a website.

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promote instagram reels
Source: Instagram ram for Business

All Reels under 60 seconds in length and in a 9:16 format , i.e. filmed vertically and in full screen, are eligible for the boost. Reels that use third-party components, such as copyrighted music, GIFs, interactive stickers or camera filters, and those also shared on Facebook cannot be promoted.

Instagram Adds New Business Search Tools Within Its Maps
Instagram has launched a new map search feature , which will provide another way to discover local businesses and learn more about them, within the app's tools. This new option will allow Instagram users to explore popular tagged locations around them, but will

An alternative, also widely used, is to create a walled garden : your own closed platform, where you can activate fan engagement strategies to involve users and monetize information. For example, to ensure that users feel encouraged to sign up to your app you can launch an Instant Win : a first way to have the main data and facilitate onboarding for the user. The participant will immediately find out whether he has won or not and, in the event of a no-win, you can offer a discount coupon to ensure that he does not immediately forget about your platform. Obviously this will not be enough to maintain constant involvement : to do so you will have to entertain your users with further actions that push them to interact with the platform, collecting increasingly detailed information about them to give a boost to your remarketing strategy .