At the bottom of the New post screen, you'll see a list of post formats. Choose Story to open the Story editor screen.
Click the center record button if you want to take a japan telegram picture or record a video from the app's native camera. If you want to upload an image from your camera roll, click the camera roll icon in the bottom left corner (click the select button on the photo upload screen if you want to include multiple images). You can also create a simple text-based post by clicking the create button (Aa icon) on the left sidebar.
Now it's time to apply additional effects and design elements using stickers (smiling square icon). There are more than 20 options that let you add interactive elements, design elements, information elements, and more. Some stickers cover the basics, like text, links, mentions, and location tags. Then there are more interactive stickers including music, polls, questions, countdowns, and even AI effects. The Add yours stickers are a great option for brands because they allow followers to contribute UGC to your prompt.
Once you’re happy with your Story click the bottom right arrow to open the sharing settings, including whether you want to cross-post to Facebook or only share with Close Friends. Then hit Share to publish.
Your Story will appear for 24 hours only. You can add new slides to your Story whenever you want using this same process.
To delete your story, click on Your story in the Story tray on your home feed. Then click the three dots in the bottom right corner and select Delete story.
This is how you create Stories in the native Instagram app. But this process requires you to open the app and create new content on a daily basis in order to keep your brand presence active. There's an easier way. A social media scheduling tool like Loomly can help you plan, create, and schedule your stories ahead of time along with all of you other Instagram content.
Once your Instagram Stories are live, you can measure performance right from Loomly with Advanced Analytics. You’ll be able to track stats like reach, taps forward and back, exits, and more. And, if your Instagram Story is part of a campaign like a season sale or a product launch, make sure you add a label to your Story so you can filter your analytics by label to report on the performance of your campaign as a whole.
What are the technical requirements for Stories?
Instagram Stories have a very specific format, and it’s important to stick to best practices regarding technical requirements. These include the following:
