Investing in technology (or commercial automation), however, is a step that can lead to saving time and money and consolidate the company's position in the business world.
According to a study carried out by IDG Research Services , companies that use a business management system , for example, show 35% faster growth and have 10% greater productivity (compared to those that do not work with this program).
Want to know how to save time and money with technology? Then keep reading.
Do you know what commercial automation is?
Commercial automation consists of the use of different methods and technological elements to increase efficiency at the administrative, operational and commercial levels of a company and reduce costs.
You can use:
machine tools or other equipment;
customer relationship software;
strategy management software;
business management software;
applications or various tools, etc.
The items listed may help:
in business development;
in optimizing the team's and entrepreneur's time;
in strategic management, responsible for better returns;
in increasing productivity;
in cost reduction;
in the optimization of internal and external processes;
in customer satisfaction;
in reducing human error, etc.
So how can you save time and money with technology?
The possibilities are diverse. Want an example?
Imagine using the traditional marketing method to italy business fax list promote your company: you will have to hire someone to develop pamphlets, flyers or leaflets and another person to distribute them; you will also have to pay for advertisements in media outlets, such as:
radio and tv;
magazines and newspapers;
billboards;
banners etc.
Now imagine using a digital method that has been proven to generate good results? With a blog, for example, it is possible to attract many customers!
By investing in content marketing and offering optimized, quality articles, your target audience will see your brand as the solution — focus on SEO !
The ideal, however, is to use both marketing tactics. Want more examples to improve your digital marketing strategy and sales? Search for:
social media management ;
website optimization;
email marketing;
offering ebooks or other free materials;
investment in podcasts, videos and webinars.
The items listed above guarantee your brand's online presence, generate traffic to your website pages, attract potential consumers (leads) and, consequently, generate more sales of products or services.
The more authority your company has in this area, the better the results and income will be .
Want another example? A simple CRM software can optimize team time and increase customer satisfaction.
Relevant data on interactions between employees and customers are duly recorded in the system, eliminating the need to question their history with the company.
Research the items listed in the previous topic and consider their benefits.
Do you already use any business management software?
This tool can be considered one of the most important when it comes to optimizing time and saving money. Do you know why?
An online ERP allows the manager to have total control over all sectors of a company.
Imagine using an integrated system with a simple-to-use interface, which allows the recording of precise data from the areas:
financial;
of stock;
shopping;
sales;
of budgets;
of quotations etc.
By giving up spreadsheets and outdated methods, the team's time and the entrepreneur's time are optimized.
Saving money happens with the strategic decisions made by the manager: when analyzing the numbers related to inventory, for example, he will know which purchases to invest in.
