The massive use of e-mail in the 90s

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Overcome email problems
With the advent of the Internet and email in the 1990s, businesses began to adopt new methods. Email offered a less intrusive, more targeted, and more effective approach to reaching potential customers.

In fact, during the 1990s, email became a popular tool for many professionals. Its ease of use, low cost, and ability to reach large numbers of people in a short time made it an essential prospecting tool.

A success qualified by spam
Unfortunately, this sales prospecting technique has been misused by some lebanon number screening unscrupulous companies, who have flooded inboxes with unwanted emails. This has led to a certain distrust of commercial emails and has led to the adoption of stricter regulations.

The digital age and new trends
The digital revolution has brought many advances in the field of prospecting, with the emergence of new tools and methods.

Social Network Prospecting
Social media has become a great way for businesses to directly target and reach potential customers. It allows you to precisely target your audience, create compelling ads, and interact directly with your potential customers.

Inbound Marketing Techniques
Inbound marketing is another technique born with the digital age. It consists of attracting customers to you by creating quality content, optimized for SEO and relevant to the user. This helps generate traffic to your website and convert visitors into qualified leads.