What is Internet advertising? Learn the features of the wide variety of Internet advertising and how to use them effecti

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What is Internet advertising? Learn the features of the wide variety of Internet advertising and how to use them effectively!
Advertising has gone beyond the era of television, radio, newspapers and magazines (the so-called four mass media), but in recent years, due to the popularity of smartphones and the ease of distribution, internet advertising is becoming mainstream.

Internet advertising has many advantages, such as being able to start with a low truemoney database budget , being able to deliver targeted ads , and being easy to verify effectiveness . On the other hand, it can be surprisingly difficult to master, as there are many different types of ads and each one has a different purpose.

If you are going to use advertising, you want to use it in a way that will maximize the appeal of your company's products and services. In this article, we will introduce the different types of internet advertising and what purpose each type of advertising is suitable for.

I hope this will be helpful for those who are thinking about placing online advertisements, or those who are currently placing advertisements but are not having success!

table of contents

The main types of internet advertising
Characteristics of each ad
Main billing methods
Conversion rate (CVR) trends by ad type
It's not just about choosing the best ad, but also how you use it!
The main types of internet advertising
There are five main types below. There are many other types, but here are the must-haves.

Listing ads (search-linked ads)
Display Advertising
Retargeting Ads
In-feed ads
Social media advertising (Twitter, Facebook, Instagram, YouTube)
Now let's take a closer look at the features of each ad.