Over years, the campaign to

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leadseodata
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Over years, the campaign to

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It even created inclusion as a segment topic in its online learning system (Trailhead) for developers learning to code for its platform. In announcing the module, called Principals of Inclusive Marketing, Salesforce offered a helpful definition of what inclusive marketing is:We define inclusive marketing as creating content that truly reflects the diverse communities that our companies serve. It means that we are elevating diverse voices and role models, decreasing cultural bias, and leading positive social change through thoughtful and respectful content.In the message, Salesforce says its marketers have the responsibility to create and promote messaging that resonates with people of all backgrounds, race, ethnicity, gender identity, age, religion, ability, sexual orientation, etc.

But Salesforce went even further: “(T)ruly inclusive marketing can taiwan mobile numbers elevate the stories and voices of people that have been typically marginalized or underrepresented, deepen connections with customers, and even influence positive social change.”Imagine what a differentiator it would be if your content incorporated voices from people who haven’t seen their faces represented or been heard in your industry.Imagine what a differentiator it would be if your #content included voices from people who haven’t seen their faces represented or been heard in your industry.

@anngynn via @cmicontent #inclusion #diversityShare on XYou need only look to Unilever’s Dove Real Beauty Pledge, launched in , to understand the power of inclusion. appreciate women of all ages, races, sizes, etc. has evolved into a brand differentiator, one from which the company still garners positive media attention and customer praise.How to achieve real diversity and inclusionYou don’t need to view diversity and inclusion as a lofty goal or something you need to accomplish all at once.
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