Never underestimate the sales page

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Ok, your target has seen the ad on Facebook, read the post, clicked. And now? Now the famous funnel has narrowed: we have captured the attention of a potential customer. Now, however, we must not lose him. What happens after the fateful click? In our case, the user lands on a sales page built ad hoc. Here he finds the creativity of the message, reassuring, but also much more: a text that goes into more detail about the offer and a form to immediately request more information. And here, hopefully, the famous user conversion occurs.

Sales_page_training_course

Facebook ads: can I make them myself?
The answer is yes, it is not open heart surgery and if you make a mistake no one dies. The advantages of relying on an agency specialized in digital marketing, however, are many: creativity studied ad hoc and suitable for the medium, experience in planning and targeting the message, timely reporting. In short, we can do everything faster, because we do it habitually for our clients.

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Inbound is not just a marketing technique, but a real "philosophy" that starts from a radical change of perspective . You are not that important, your customers are. The goal of communication, therefore, is to help customers, providing them with valuable information and content that can solve their problems.

Simple to say, not so immediate to implement. Let's see together the main points of Inbound Marketing .

Today your customers have much more information about your products and those of your competitors, therefore much more power. This has brought about a huge change in the relationship and communication between companies and customers.

Inbound Marketing: What is it?
It refers to a business methodology that attracts customers by creating valuable content and experiences tailored to them. While so-called Outbound marketing interrupts the audience by promoting content (think TV commercials), the Inbound methodology focuses on creating connections and solving doubts and problems that the audience already has.