Thus, today WhatsApp has 2 solutions for companies:
WhatsApp Business : Ideal for communication between small businesses and businesses list of el salvador whatsapp phone numbers with their customers with a low number of conversations per month, without the need for integration and automation.
WhatsApp Business Platform : Previously called WhatsApp Business API, it is designed for medium and large companies to interact with their customers on a large scale, or to create conversational experiences integrated into their systems.
The difference between WhatsApp Business and WhatsApp Business Platform is based primarily on the size of the business and, therefore, the number of conversations it can have.
While WhatsApp Business offers a professional solution for small businesses, the WhatsApp API allows access to more robust tools , such as multi-agent support through an omnichannel platform, connection with a CRM or ERP and even integration with bots, to name a few.
