One of the main SEO optimizations for e-commerce is on product pages.
By being more visible in the SERP, users who are most interested in buying that specific product will land on your e-commerce site with a clearer purchase intention.
This is important when you consider that 39% of all global e-commerce traffic is directly related to organic traffic according to Bluelist.
That's why it's important to spend time producing well-structured product pages, with eye-catching descriptions and a technical configuration that favors search engine crawling .
Furthermore, with analysis in Big Data tools, consumer behavior can be predicted to understand their interests and offer them the right solution at the best time.
You improve the CTR of your pages
CTR is an indicator that allows you to evaluate how well your pages respond to a user's search intent.
This metric is linked to your choice of keywords and usa mobile database other aspects that have to do with SEO title and meta descriptions.
Overall, SEO for online stores helps you make the necessary adjustments to appear in the right results and improve your click-through rate in relation to the number of people viewing your website in the SERPs.
An interesting practice to improve your performance in this aspect is to extract insights from the "Search Results" dashboards of Google Search Console .
In them you can see the queries that users make to reach your websites and possibly include those terms in the titles and meta descriptions of your pages.
With this type of information you can stimulate the user's interest in your product pages, without scaring them away with text in all caps like this:
seo-strategies-for-e-commerce.
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