Alignment to the Buyer Persona

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zihadhasan011
Posts: 935
Joined: Tue Dec 24, 2024 3:18 am

Alignment to the Buyer Persona

Post by zihadhasan011 »

Content that attracts, captivates, adds value and converts... that is what we seek with each creative piece, and to achieve this, the connection of the material with the profile and needs of the Buyer Persona is non-negotiable.

Whether it is a blog post, ebook or any other material, we guarantee that it is not a “shot” in the air, but a direct, useful, relevant and “agitating” message for people who meet the characteristics of the ideal client.

Alignment with the funnel stage
The perception, knowledge, and even the needs of the user or Lead can change as they advance through the sales funnel.

This poses the challenge of aligning each piece of content to the phase the person is in, and of course we don't shy away from that challenge!

Software
Yes, Rock Content has a lot of expertise and a wide, philippines mobile database talented and truly enviable network of freelancers.

But, being humble, we must recognize that our growth would not be so fast and sustained if we did not have a “little” help from technology, which is given to us by one of our greatest sources of pride: Rock Studio .

This is the nervous system of Rock Content's strategy, which integrates the work and actions of our collaborators, clients and freelancers.

In Rock Studio, a highly functional, agile and intuitive platform , it is impossible to write content - from texts to video scripts, ebooks and infographics -, document and visualize the strategy, upload images and make calls for social networks, among other things.

This optimizes work times, prevents errors and promotes the centralization and systematization of processes and actions.

Learn more about Rock Studio in this video.
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