When evaluating your website's loading time, we recommend using Google's PageSpeed Insights . This tool tests website loading times on desktop and mobile devices and evaluates page performance, such as HTML structure, server configuration, and the use of external resources.
After a successful analysis, two values (desktop and mobile) between 0 and 100 are doctor data displayed. The higher the value, the less optimization potential there is. A high score can have a positive impact on Google's ranking of the website. Suggestions for improving the PageSpeed score are listed alongside the result .
Caching, compression & Co. – How to improve the loading time of your website
Caching prevents data from having to be reloaded for returning visitors. Instead, this data is stored in a cache , either on the server or on the user side.
Browser caching (on the user side) is particularly popular because it's easier to set up and more user-friendly than server-side caching. This typically caches images, JavaScript, and CSS files in the user's browser and doesn't need to be reloaded when the page is visited again. Loading images, in particular, is very resource-intensive, so significant savings can be achieved .
With mi- marketing to fast loading times
The importance of page speed for your website, website visitors and search engine optimization as well as some improvement methods were described in this blog article.
Since the process of optimizing loading times can be complex, mi- marketing is your competent partner on the path to fast loading times. Together with our colleagues from the software development department at kreITiv, we will bring your website up to date.
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