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The most interesting tool for collecting personal information about our audience is undoubtedly the Personality Quiz : a single tool for generating contacts, increasing engagement and segmenting the target .

In general, personality quizzes are always very popular, because they allow you to explore your inner specificities and get to know yourself a little better. They also become a reason for playing and challenging your network of friends. It is no coincidence that personality tests have traveled from Cioè to TikTok without ever stopping: it is a fun, interactive marketing tool and represents an ever-present classic .

When we talk about Personality quiz we must remember that we can insert specific questions that allow us to divide our users based on their interests, demographics, their purchasing behavior. We can and must customize it according to our business and relationship needs. It therefore becomes a powerful tool for database enrichment and advanced profiling .

By choosing Leevia's Personality Quiz you can be sure tha t everything job seekers data is in compliance with privacy regulations because all information is collected on Italian servers.

Databases age rapidly, so ongoing cleanup work will be necessary to eliminate duplicates, invalid contacts, and dormant users.

Often, looking for a responsive segmented database also means working with smaller databases, from which dead branches have been eliminated.

And then we go back to the beginning, that is, lead generation.
Once our database is completed and segmented, we can also completely rethink the lead generation strategy: now it will be easier. First of all, it will be possible to optimize the contact forms by inserting specific questions with respect to the data we want to collect.

Furthermore, having a profile of the most reactive users of our acquired customer base allows us to create a new project with respect to the new acquisition objectives.

Finally, we will also be able to have a fairly precise idea of ​​the contents that work best, which will allow us to create more engaging advertising campaigns for our target audiences.