We still consider some of our first

[tasmih1234]

Once most of the pieces of the puzzle were solved, CellarThief was born. It was a small company, with no outside funding. It was simply a few friends trying to create a small, friendly business that helped people drink good wine at an affordable price. And make a big difference. The first wine we offered was a huge success: a Robert Mondavi Cabernet Reserve. First wine offered by CellarThief It was then time to figure out how to attract customers. We knew we had to find a balance between taking care of our existing customers and finding new ones.

So we reached out to get some PR. We have developed our social networks. We have made some partnerships and we have tried to develop word of mouth. And, while we were working to attract new customers, we also whatsapp data invested heavily in customer service for our existing customers. We did this mostly on our own time because, well, we didn't really have any money. We included a handwritten note in each box. We include tasting notes on each wine, including foods to pair with each wine. We included a card with each mailing asking people to spread the word about CellarThief.

It was a labor of love, and we earned incredible customer loyalty. customers friends today. We started to gain momentum and make some sales. Then it was time to try to take the business to the next level. Like many small businesses that started independently, we had little money and big competition. There were large online wine retailers and newcomers offering daily promotions on great wines. So we had to figure out how to stand out and quickly understand the math of our business. Ultimately, no matter how passionate you are about a business idea, you need to understand how to attract customers .