Understanding your audience

[Habib01]

For more details, you can learn how to track and reduce form abandonment in WordPress .

3. High-converting landing pages use compelling copy
A landing page must capture the attention of visitors, tell a story that compels them to continue reading, and ultimately lead them to take the desired action (conversion).

Here are some things you can do to make your landing page copy more compelling.


To write compelling copy, you must first understand your target audience . This is the group of people who are interested in your products, services, or content.

Chances are they have similar interests, needs, demographics, or other characteristics that attract them canada telemarketing data to your products and services.

Age and gender demographic charts
Uncovering these factors using tools like Google Analytics will allow you to create better content that resonates with your users, leading to more conversions and sales.

Start with an attention-grabbing title

Only 20% of visitors will read the full text of your landing page, but 80% will read the full title. Make sure it grabs their attention.

You can optimize your headline using online tools like WPBeginner’s free headline analyzer .

This tool will give a score to your headline and suggest ways to improve it to get a higher score. Just repeat this a couple of times to create the perfect headline for your landing page.